Expert Assistance for Sports Professionals

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How can I help you, coach?

Less admin.
More coaching.

For the coaches, general managers, athletic trainers, and equipment managers logging exhausting hours to keep their programs running. Sidekick takes the heavy lifting of repetitive administration off your desk. From front office staff managing budgets, personnel staffing, and regional promotions, to coaching staff drafting intricate scouting workflows and practice structures, to youth sports organizations coordinating registration timelines and seasonal itineraries—our platform instantly generates structured templates, communications, and protocols in seconds. This keeps your focus exactly where it belongs: on winning, player development, and efficient operations.

"It helped me draft donor communications and organized our entire campaign strategy in minutes. Having that expert-level counsel allowed me to focus on coaching while still hitting our financial goals for the season."
Aaliyah T. Tennis Coach
"WOW! It's like having an extra assistant in the dugout who handles the tedious administration and logistics so I can focus entirely on my players during game week."
Sandra H. Softball Coach
"Sidekick has become an indispensable asset in our front office, providing expert-level counsel that respects the professional context of European football. It has streamlined our scouting analysis and logistical planning, allowing us to maintain a competitive edge."
Javier V. General Manager
"Many of our staff used AI before we got Sidekick so we already saw the value of using AI this way. This is an exciting productivity upgrade for our coaches at all 6 of our high schools and middle schools as well as our district and communications staff for less than we were paying. This is a great investment in our people."
Patrick L. Athletic Director

Built for Your Team, Campus or Pro Franchise.

Sidekick is priced to fit how your program actually runs. Instead of rationing per-user seats or trying to decide who gets an account, our group plans give you a single, fixed rate for your entire operation. The value is immediate: if a few coaches on your staff are already using individual accounts, upgrading to a Team plan covers your entire staff roster for a fraction of the cost. Managing a campus athletic department? Instead of buying separate licenses sport by sport, take advantage of our education pricing to bundle them together to cover every team on your campus under a single, cost-effective bulk license.

Provide Exclusive Value to Your Entire Membership Base.

Give your members a competitive edge with a platform built for modern sports professionals. Whether you manage an association for coaches or other sports professionals, a competitive league, or an athletic administrators union, our partnership programs allow you to offer a custom tailored version of Sidekick as an exclusive membership benefit or group-rate add-on. Every partnership instantly grants your group access to our elite talent management services. Utilizing a proprietary AI recruiter to scout and pinpoint top-tier candidates, our network connects programs with elite talent to fill tens of thousands of sports operations and coaching jobs each year.

"Through our partnership with MyCoachingTree, we've taken our member services to the next level. This is one of our most valuable member benefits and has helped our association grow."
Joe Martin Executive Director,
Texas High School Coaches Association
"This platform is a valuable resource for our members' professional development. The confidential nature of MyCoachingTree fosters trust among our members, allowing them to seek advice and share experiences without hesitation. NCCA is proud to partner with MyCoachingTree and we're excited to see where this goes."
Phil Weaver Co-Executive Director,
North Carolina Coaches Association